Über E-Mail-Marketing
E-Mail-Marketing ist ein Service, der Unternehmen dabei unterstützt, ihre Zielgruppe effektiv und kostengünstig zu erreichen. Dabei werden E-Mails verwendet, um Kunden und potenzielle Kunden mit relevanten Informationen und Angeboten zu versorgen. E-Mail-Marketing dient dazu, Kundenbeziehungen aufzubauen und Leads zu generieren. Durch personalisierte Inhalte und zielgerichtete Kampagnen kann eine höhere Conversion-Rate erzielt werden. E-Mail-Marketing-Software wird in verschiedenen Formen angeboten, entweder als eigenständiges Produkt oder als Teil eines umfassenderen Marketing-Automatisierungstools. Es wird in der Regel direkt an Unternehmen verkauft oder über Marketing-Agenturen vertrieben.
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